When an architect designs a new house, a construction team must follow an organized blueprint to make sure that the house is built to the exact specifications of the architect. While blueprints are effective when building a house, following a strict blueprint does not work when changing the culture within an organization. In this video, Peter Block argues that human beings respond better to being free with organic thinking as opposed to sequential action steps to institute a positive shift in culture. Changing the culture of an organization involves engaging with employees so that employees feel as though they are providing value to the company. Collaborating with employees, as opposed to forcing change from top management, will promote support for the new company culture.